eCommerce and SaaS Email Strategy
& Copywriting 


You're too extraordinary to send average emails 

Stop spending money on ads. With an ROI of 4200%, email is so effective, it’s a marketing & sales strategy you have to embrace.

('Cause let's face it. Your competitors are doing it. And whoever hits the inbox with clear, benefits-driven emails at the right times with the right messaging is gonna get the sale.) 

Here's the thing... standing out in a crowded inbox is haaard, yo! 

How do you stand out & get results? You send extraordinary emails. 

Let's use words as powerful as your purpose to convert a cold audience into Superfans of your brand. Fans who will buy from you over and over again AND convince all their friends that they can't live without your products/service (double-win).

Want Delightful Emails that Stand out in the crowded inbox, Get Results, & CREATE SUPERFANS? 

Let's make email
a revenue-generating machine

One-Time Projects

You need irresistible, intoxicating emails that educate, delight, and ultimately convert your readers to paying customers. 

Your email copy has to be good, because…
In the inbox, it’s you vs. everything else.

Your emails are competing with everything from brands like Patagonia to appointment reminders to teacher’s notes.

To avoid getting lost in the shuffle, we'll seduce your audience through the inbox… and they’ll keep coming back for more.

Your Email CMO: 
Ongoing Partnership

A partnership for high-level email strategy, problem-solving, & exceptional email copywriting.

As Your Email CMO, I'll be your strategic partner dedicated to getting your eCommerce business RESULTS. We'll turn your subscribers into true-blue loyal fans (and repeat, paying customers) of your brand.

This monthly partnership starts with optimizing your email automations and campaigns so they make more money, reduce list churn, and turn one-time purchasers into lifelong fans & buyers.

Where you can find my work

Lindsay is an expert at taking philosophy to action.

Lindsay is simply amazing. She is versatile, driven, passionate, and knowledgeable. Translating ethereal ideas to high impact action plans. She captures vision into visuals. She is bold and wise and will not shy away from building new opportunities to grow with candid discussion. As a forever learner, she is always incorporating new knowledge into current practice. She's deliberate and diligent and able to move chaos to order. I can't express how grateful I am to have been able to work with Lindsay.

– Jen Briggs, Mosaic Creation

Lindsay totally nailed our voice.

She took the time to learn our industry and write interesting, compelling copy.

– Carol Docalavich, Owner of yourLTL and Vestra Logistics

Lindsay is a true guru in her craft!

She is very quick to respond and meets deadlines ahead of schedule.

Michael Mancha, Pilum

Emails that work = PArt Art & Part science

Results-driven emails (that don't get deleted)

Your customers' inboxes are so crowded you've got to stand out & WOW them to avoid the trash bin.

I've worked with dozens of brands to nurture leads into customers, customers to buyers, and one-time buyers into loyal lifetime fans.

Using insanely openable subject lines, entertaining stories, and conversion copywriting principles, I’ll build you an email strategy to escalate your conversions — and the copy to complete it.

9 Super-Speedy Ways to Power Up Your Email Conversions

Want better email open rates, higher conversions,  and more profit in your pocket? Yeah, you do. Learn how to improve your email game in this guide.

Power Up Your Email Conversions


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Good vibes only, promise.